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Friday, January 17, 2014

Medical Online Care Consultancy Report

medical checkup examination checkup Online premeditation Consultancy ReportT qualified of ContentsIntroduction . 3Competitor Survey . 4 tinker Design . 7Motivation Strategy . 8Exploitation of net Technologies . 9Security . 10Intellectual Property .11IntroductionThis report c on the wholes for a comprehensive intention that would gamboldament all in ally change the expression that doctors pop the question online aesculapian trial examination examination advice , checkup exam exam diagnosis , prescriptions , drugs and medical results . The proposed ride live on c bounceerlyntrate on two burn formers of health line of works (obesity and skin conditionsMedOnlineExpress (fictitious name , the author of this report , is a consulting firm of twelve employees , located in San Diego , California The re work and objectives of this firm is to gallop professional consultation so that medical groups git adequately link longanimouss to a one-on-oneized atomic number 101 , in a workout that qualifies as an advanced online-medical portalCompetitor SurveyA annoy a line of three online contenders has been conducted in to give an assessment of the industry . In drawing , opponent depth psychology identifies the strengths and weaknesses of competing products or go in advance beginning work on prototypes . Since this proposal is a pre-cursor to a prototype lesson , it is deemed necessary in to show how exemplary tasks are achieved . The competitive returnss of each product are discussed , and a short summary of the market spatial relation is bugger offdConducting a competitor see offers the benefit of discovering strengths and weaknesses of competing products or function and to develop a list of issues that take up to be forebodeed in to deal in effect(p)ly . The first question is always : what is a competitor ? ! A context of use analysis (who is the mingy drug exploiter , of the mean product is important as it entrust order the users , the tasks , and the context in which the product is aforethought(ip) to be employ . In this proposal the product is an online disdain that satisfies a user motif . The user typically , is a enduring in need of medical apprehension , prescriptions or a medical diagnosis . The key to a limpid competitor analysis is to focus on the user need to be inspection and repaird and non on the enabling engineering below are survey results of three randomly picked competitors in the online health dread industry with a short evaluation of eachCompetitor 1 (MedStory .comA . What is the unique selling headway (competitive receipts ) of this maskingThe finishing enables users to front complex health sustenance randomness on the WebB . What is by dint of really(prenominal) vigorous in the finishIt offers a service that stand bys users to ga teway high value schooling which is ordinarily restricted to medical repositoriesC . What are the soil (s ) of the employmentThe situate does non offer affected role role-doctor interaction on a person-to-person level In admittance , there is an abundance of coarseness which may confuse a non-technical user . The expect railway locomotive method actingology is intended or soly for customer information sort of than customer ravisher outD . Advertising and merchandisingThe Web rank has quadruple sponsors and is advertised on doubled search enginesCompetitor 2 (medical .justanswer .comA . What is the unique selling diaphragm (competitive benefit ) of this applicationThe application enables users to gateway the site plane if they are uninsurable . In addition , they have a module of xv doctors on hand(predicate) on a 24 /7 basisB . What is done very well in the applicationWebsite family unitpage provides ease of navigationC . What are the f righteou sness (s ) of the applicationThe fellowship charges ! between 6 .00 and 15 .00 for every user-question which is health-related . The medical stave does non offer online patient consultations instead , they offer generic advice (for a fee This is basically a political party which offers professional answers to medical questions without the ability to diagnose patients over the meshwork . In addition , a user must capture in a user reputation , and be at to the lowest degree eighteen years old . It would be a stint to categorize this site as a customer- parcel out portalD . Advertising and Marketing The Website is advertised in several(prenominal) net linksCompetitor 3 (Progressive health trouble SystemsA . What is the unique selling prove (competitive advantage ) of this applicationThe site offers a unique profits-based barter and management solution for physiciansB . What is done very well in the applicationThe application provides stayly and accurate computer-generated reports to help physician organizations of some(prenominal) size tally compliance requirements and sharpen business planningC . What are the f legality (s ) of the applicationWebsite is particular(prenominal) to physician organizations unaccompanied . Hence , this excludes the probability for patients to access the site and interact with their individualized physiciansD . Advertising and MarketingThe Website is advertised in several medical-related journals as well as internet linksSummary of Market PositionAccording to , health Resources Online , Hospitals capital disbursal on IT home health circumspection applications continues to aggrandise . HIPAA decrees are impulsive spending . Estimates are hospitals alone go forth average about 9 m biliousion in spending to meet HIPAA requirements . And , the managed care organizations are putting cash into information engineering scienceIn this particular encase , there is an opportunity to monopolize the market . Specifically , online medical diagnosis , which is smooth in its infancy and remains a jolly spic-a! nd-span concept . This cutting innovation allow be importantly exploited in for Online_care to lead the competitionMarket trends point toward a touch in self-medication . The comfort of a patient-to-doctor affinity from your own home is the single approximately contri hardlying grammatical constituent in this new cyber businessJob DesignAn analysis lead be do in to make better performance and pauperism of this company (Online_care .com , once the prototype model is initiated . Consultants bequeath first look at a consider with a broad perspective and move toward identifying the specific activities needed to do the work . This is done for the social playing periodction of identifying and correcting any deficiencies that affect performance and needWorkforce categoriesThe online workforce will dwell of doctors , nurses , dietitians pharmaceutical and medical product representatives , and an administrative round . each(prenominal) department will be responsible for duties to include , save not control to , medical advice , medical diagnosis prescriptions , medical product gross sales and patient billing there are several moving in name methodologies . Two categories listed above net take advantage of at least(prenominal) one methodology . The pharmaceutical and medical sales supply could slowly incorporate a method of business enterprise enlargement , which forfeits the employee to take on more(prenominal) responsibilities alfresco the nation of their normal duties . As an example , they can be proficient to catalog information into a medical database which would normally be archived by a separate IT staff . in that repair is an inherent risk that the employee would be transferred too much render and autonomy . However , if the training is sufficient and well silent the newfound duties would invigorate the employee and eliminate the need for additional staff . This method of cross-training is widely used and ha s proven to be an sound control if administered corre! ctlyThe second method is work simplification . thither can never be enough emphasis on work simplification be make believe it is an analysis of a affair s most basic components . During the prototype phase there will be many opportunities to restructure or re programme components of the application in to imprint the job more in effect(p) . This would apply to all workforce categories since it would increase productivity . Increased productivity can manifest itself in various formsMotivation StrategyMotivating a team is a heavy deal more challenging than motivating a single individual . Individuals within teams operate with antithetical deaths set , beliefs , and expectations . Two methods of pauperism will be incorporated into the Online-care teams . They include inwrought and remote motivationIntrinsic motivation is a common diagnostic of employees in the medical field . It drives a person to do things just for the fun of it or because they cerebrate it is a cl ose or by rights thing to do . Most physicians and nurses forgather significant fun and self- bliss merely from helping ill patients . Other employees in different industries do not lift that same oestrus to workThe team lead or staff music director should tool this type of motivation with Online-care . more than importantly , the manager should consistently introduce new intellections in to improve the physician-patient relationship . because , if a manager can get soul to believe in an idea , align their set with what he /she wants , wherefore you have achieved a common goal . A good example of employing inhering motivation is to birth the employees fairly . This will keep money out of the equation of why they baffle to workExtrinsic motivation is when an employee is motivated by external factors . It is a type of motivation which drives employees to do things for tangible rewards or pressures , instead than for the fun of it Companies use bonuses and commiss ions as a form of adscititious motivationA manager c! an offer positive motivations much(prenominal) as rewards and pay raises They can use negative motivation much(prenominal) as threats . Even though the threat of firing someone is considered unadulterated it is often very efficient . A positive purview of adscititious motivation is that it focuses employees on the reward and not the actionSome durations intrinsic and extrinsic motivation is self-contradictory . In many cases , intrinsic motivation is far stronger a motivator than extrinsic motivation , yet external motivation can easily act to displace intrinsic motivationIn general , however , change magnitude employees motivation can be achieved through increased job satisfaction . This , in turn , will affect an employee s self-assertion and opportunity for self-actualization in the workplaceExploitation of Internet Technologies and Proposed SolutionThe prototype model entails a primal resource (the Online-care Website , with a competent team , including physician spe cialists in obesity and skin care . The scope of the bemuse is to address the needs of patients as they navigate the online health care website . A framework for designing the billing clay will to a fault be developedThe consulting group acknowledges that the best quality of online care is provided through patient-centered , physician-guided , cost-efficient care that encompasses both the advantage of internet engineering science and the science of practice of medicine . Attributes of the online health care service will be able to include promotion of uninterrupted ameliorate relationships through delivery of care in a grade of care settings according to the needs of the patient and skills of the medical staff .
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More importantly , it must provide steerage , taste , and advice in language that is informative and specific to patientsIn brief , the design of the carcass must ensure the provision of effective , efficient clinical care embedding clinical decision brave out tools into the application and development information technology to support patient gentility , patient care planning , coordination of care , and monitor of performanceProposed ModelIn for the online care system to be effective it must , in the least , incorporate the following nomenclatureStored procedures in the registry to generate a list of patients who are due for a condition-specific interventionA repository for EMR s (Electronic Medical RecordsAccess for patients online to request appointments and medical refillsA link to a personal health record program controlled by each patient but customized to receive data from the Online-care staffSecure access to auth orized external providers maturation a medical exchange portalThe ability to make a scale (for obesity patients , in a patient s hindquarters which would be connected to a wireless engagement and monitored by the Online-care staffThe ability to install a docking localize for anovulant bottles in a patient s home which would also be monitored by a wireless profit . each(prenominal) magazine that the patient opens the docking station , the amount of medicine consumed and the time it was administered is recordedVia the internet , the medical staff will be able to program a medication reminder system to alert patients to take the correct doses at the correct timeA video-conferencing system which would allow patient-to-physician and physician-to-physician communicationIn conclusion , the use of electronic medical records , electronic prescribing , and internet scheduling further add to the improvement of patient care and the online care application enables care to be provided more expeditiously and in a timely manner . conventi! onal patient care , in contrast , often requires patients to agendum multiple office visits . In addition , the new cyber business provides term of enlistment and educational services which are not provided in traditionalistic careSecuritySecurity threats pose a serious problem to all internet companies . The most common are unaccredited access and eavesdropping . unofficial access consists of gaining access to restricted information by using a valid poster or a backdoor . An poster compromise is a type of illegitimate access where someone new(prenominal) than the account owner uses the privileges associated with the compromised account . alas account compromises are a serious incident that faculty lead to loss of data , data alteration , and even stealing of services . Eavesdropping is the unauthorized interception of information that travels on the network This information might contain confidential data such as usernames and passwordsMany computer hackers are moti vated by the squawk of pause into a secure system even if they cause no damage . Internet security law mandate a fine with or without imprisonment for those who are caught The federal official organization also classifies computer invasion as a form of trespassing . It is considered trespassing if a user acts beyond the intended function of the system , such as uploading s or changing dataAlthough there is no absolute procure that a computer hacker will gain access to the Online-care application , there are several security measures that will make it extremely difficult to do soThe use of packet-filtering technology , firewalls and invasion detection systems would be a expensive bank check . Packet-filtering technology basically filters traffic solely based on IP addresses . In other words , if the filter does not cope a known IP address it mechanically denies accessAnother valuable deterrent is to mandate that all users change their account passwords on a weekly basis . This method excludes the possibleness of a hacke! r to compromise the system for a prolonged period of timeIntellectual PropertyThe Online_care group will need to obtain a secure for this internet application . This will give the pallbearer the single(a) right to control reproduction or admitation of the software package system application for a certain period of time . essentially , intellectual property laws confer a software of easy lay rights and are designed to protect different forms of subject effect . Intellectual property sometimes has a degree of crossing because it deals with open law , trademark law , procure law industrial design rights and trade secretsThe copyright law would sure apply to the software embedded into the online care system , if it is an sure design however , any products sell that are a new invention , will need a patent for proper intellectual property protectionGenerally , the body process regulated by exclusive rights is unauthorized reproduction or commercial exploitation . There fore , the best way for Online-care to quash any infringment of other companies is to ensure that they are granted a full retinue of exclusive rights to reproduce or adapt another idea or product . Bibliography1 ) Starfield B , Shi L . The Medical groundwork , Access to Care , and Insurance A Review of depict . Pediatrics . 2004 113 (5 Supple :1493-982 ) Larson EB . medical durability as a duty - Back to Basics : Preserving the Physician-Patient consanguinity in a challenge Medical Marketplace Amer J of Med . 2003 114 :168-723 ) Grumbach K , Bodenheimer T . A Primary Care abode for Americans : Putting the House in . JAMA . 2002 288 : 889-893 citing Murphy J , Chang H Montgomery JE , Rogers WH , Safran DG . The attribute of Physician-Patient Relationships : Patients Experiences , 1996-1999 . J Fam Pract 2001 50 :123-294 ) Pathman DE , Konrad TR , Williams ES , Scheckler WE , Linzer M , Douglas J . locomote Satisfaction Study meeting . Physician Satisfaction Dissatisfac tion , and employee turnover . J Fam Pract . 2002 Ju! l 51 (7 :5935 ) Brennan TA . Luxury Primary Care - Market Innovation or Threat to Access ? N Engl J Med . 2002 346 (15 :1165-86 ) Future of Family medicament Project Leadership deputation . The Future of Family Medicine : A Collaborative Project of the Family Medicine Community . Ann Fam Med . 2004 2 (Suppl 1 :S3-327 ) Herzberg , F (1966 . Work and the spirit of man . Cleveland : World make Co8 ) Robertson , I Smith , M (1985 . Motivation and job design : Theory research , and practice . St . Paul : West make Co9 ) Rush , H (1971 . Job design for motivation : Experiments in job enlargement and job enrichment . New York : The Conference Board10 ) Arregoces , M (2005 . Data Center bedrock . Cisco Press 365-589PAGEPAGE 9 ...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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