foodstuffing II Exercise #2 amazon.com Summer sympathizer - 2012 1. advanced Industry Attractiveness for Amazon.com Medium 1 Market of wind up v. Apple Ipad Innovative new assemble forwardings such as: kindle, Cloud, net serve 2 recognized & Trusted Service 3 Bargaining power of customers is busted - Cost Leadership blue 2 Innovation Services Brand recognition High customer satisfaction 3 Sales of 3rd ships company sellers of books, audio, technology 3 pay back suppliers quickly 1 They continue to empower and grow their marketplace with their going Global 1 Kindle app v. Apple apps 2 Bargaining Power of customers unhopeful customer service is low 2. SWOT ANALYSIS Strength- Its profitable, the profits jump from 52 one thousand million to 74 million in the same flow tell of time. A few years ago Amazon was losing too large amounts of m unityy, collectable to expenditures need to upgrade. The recent increase is referable to low delivery cost to cu stomers. Customer relation wariness and info technologies- one reason Amazon has grown is due to their major power to keep customer satisfaction data brutish. With this in mind, this helps Amazon to offer customers specific items or bundles bases on their former customer preference. which is a win, win deal. Amazon is global, it was an original .
com inwardly the last go years it has devolved a consumer data base it has been one of the maiden online retailers. Amazon stated with books and ventured to now acknowledge electronic, toys, games, do it yourself and more. Weaknesses- with the admission of Amazons ne w categorys, it could risk its brand status.! Amazon is number one retailer for books. With their venture with new product categorys they stand the prospect of confusing customers while endangering band name. An usage would be venturing in automotive, business could be risky or confusing to capability buyers. Another business prospect is offer free exaltation to customers, therefore losing money. This strategy is fair because customers could get wind a topical anaesthetic store and just go pick it up. With the...If you want to permit a full essay, regulate it on our website: OrderCustomPaper.com
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